IN this image provided by Amazon Prime Video, from left, Prime Video Senior Coordinating Producer Alex Strand; Keegan Abdoo of the NFL’s Next Gen Stats Department; Scott Karpen, Producer of “Prime Vision with Next Gen Stats”; and Prime Video “Thursday Night Football” analytics expert Sam Schwartzstein talk at the Amazon/MGM Studios in Culver City, Calif., Thursday, Dec 12, 2024, , before the Los Angeles Rams-San Francisco 49ers NFL football game. (Timothy Buckman/Amazon Prime Video via AP)