A Meta employee sets up a Quest 3S, a new entry-level model of Meta's mixed reality headset, for demonstrations for content creators and journalists ahead of Meta Connect, Meta's annual event on its latest software and hardware innovations, in Menlo Park, California, on September 24, 2024. The Meta AI artificial intelligence assistant can now make small talk with users, on apps (Facebook, Instagram, WhatsApp). (Photo by Julie JAMMOT / AFP) (Photo by JULIE JAMMOT/AFP via Getty Images)